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The idea is simple, how to promote the Tate Britain collections to oversee visitors but with a « small » (this point needs to be more explained) budget? Using data!
During 2 weeks, Tate Britain will use the Ocean’s two Towers site and offer contents linked to data (weather, time, traffic, social and flight (Heathrow is one of the experimental place selected)
via @w_stanley
Liveposter – Tate Britain from Ocean Outdoor on Vimeo.